If you’re reading this, you can call me Kat.
You’ve gotten this far and now I consider us friends. It’s nice to meet you! I'm a designer passionate about creating visuals that tell stories and designing brand experiences that improve everyday lives, especially within the direct-to-consumer market. My projects have ended up nationwide in places like Whole Foods and Sephora. Previously, I was a designer at Herman-Scheer and creative lead at Hyper Skin.
Now I'm a freelance designer and content creator with an art shop. I come from a multidisciplinary background (I studied sustainable environmental design at UC Berkeley but my specialties lie within graphic design, brand design, and making work feel like play). I’ve gotten the chance to work with some of my dream companies and I am so extremely grateful for this!
I'm a big fan of powerful branding and communication (as well as talking about these things). I taught a class on Brand Identity and Graphic Design at UC Berkeley! I’ve also given talks about design at Berkeley and Stanford (and even spoken in front of 1,000 people at the Brand New conference in Chicago). During my free time, you can find me reading (and searching for my next book cover to design), filming my friends, or eating chicken wings. Please do not hesitate to talk to me about all of the above or anything else.
Check my Instagram @edgykatrina for more. I have a youtube channel where I make fun videos about graphic design and life. I also have a newsletter where I write about graphic design and life. Thanks for stopping by. I hope you enjoyed my website. If you didn't, here's a little something special to make up for it.
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Services
Branding
Packaging Design
Web Design
Campaign Design
Creative Direction
Social Media -
Some Fun Companies I've Worked With
Herman Miller, Spotify, Adobe, Instagram, Figma, Logitech, Lexus, Refinery 29, Blue Moon, Stanley 1913, LG, Monotype, Lucy & Yak, Typeform, Red Antler, Aaptiv
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Features
Kat’s work has been featured in It’s Nice That, The Dieline, Creative Boom, Forbes, Cosmopolitan, the LA Times, Vogue, Harper’s Bazaar, Allure, InStyle, Vanity Fair, Byrdie, and more.